Sabina McIvor, Editor of ESVIE & Professional Makeup Artist
I’ve always been a fan of High Street make-up brands. Especially where colour is concerned. I always believe that if you have a good primer and foundation base, the colour you use on your eyes, lips or cheeks is more likely to blend and apply better and stay put for longer…
With that in mind, it’s not often you find a High Street branded lipgloss that has such and intense colour that your lips pop out and make such a statement that you’ll be turning heads. The key thing for me here is that this product isn’t gloopy or sticky. It glides on using the wand, designed with a dipped cup shape so that you can hold enough gloss on there to get the right amount of coverage. What makes it even better is that is seems to remain bold and perfectly in place for hours!
Guys, it’s time you introduce yourselves to Rimmel’s Apocalips. Stunning colours from nude tones to popping brights. There’s a colour there fore everyone… Available in store January 2013 www.rimmellondon.com